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Using a Network Guide Writing Service for Customer Acquisition and Retention offers a Network Guide Writing Service with a unique strategic front-end, written processes, IT integration, and an Organic SEO focus

Whether you have plans for a network architecture guide, wireless network guide, network infrastructure guide, network design guide, network management guide, computer networking best practices guide, performance network guide, or network traffic guide, we are marketing consultants and expert copy writers who can help you find new customers by utilizing “Network Guide” marketing strategies. We consider Network Guides to be an important lead generation and sales acceleration tactic to keep your sales pipeline full. We use a standardized customer acquisition and retention process we call Intelligent Customer Engagement™ that we nicknamed simply - ICE™.

Our Workflow Process – Whether the ultimate media for your Networking Solutions Guide is online or printed, we use a defined Workflow Process for Solutions Guide Creation that first develops the One-Picture-Says-It-All graphic and the vocabulary [Glossary] to be used after our strategic and market research into your topic. Similar to the SWO™ process we use for Web Design and Campaigns we use a Creative Brief Template after asking the client to do some brief homework and complete our 7 Key Questions template. This makes sure we are on the same page strategically and provides an opportunity for strategic planning discussions if appropriate.

When to Use a “Network Guide” Marketing Strategy - Whether your networking product or service has a long sales cycle or a short sales cycle, a “Network Guide” marketing strategy can not only help you develop leads [“demand gen”] but can also help establish your company as the “thought leader” in your market segment. The examples to your left which you can click to download, cover networking topics ranging from wireless change detection networking, to storage networking, to complex Internet network design to networks to support heterogeneous software development and change management in addition to the Storage Architecture Guide II that also doubled as a Content Offer with attractive professional leave-behind printed booklets to continue informing and persuading once the sales team had left the conference room.

Informational “Network Guides” can be Used As “Content Offers” - By using an informational tone in your Network Guide, and discussing a current hot topic in your field you can point our your competitive advantages and turn your Network Guide into a content offer. This was the case with our Storage Network Guide II that discussed the IP-SAN and FC-SAN storage network architecture decision and why our client’s architecture was best choice. As we discuss on our Content Offer home page, these two [Informational] Product Guides / Network Guides generated over 20,000 downloads and millions of dollars in sales including one $650K order that required little sales involvement since the information and logic in the Product Guide did most of the selling.

"A Complete Marketing Services Package" - Whether you’re writing a technical Network Guide for promotion on, utilizing a demand creation firm like MaconRaine or using wordpress themes, joomla templates, or mambo lead generation services to engage and retain new customers, we can help you fit your Network Guide marketing strategy into your total marketing systems in areas these specialty firms may lack expertise. Although MaconRaines “sweet spot” is defined as: “high-tempo, iterative, high-touch and agile demand creation campaigns that use email newsletters, killer offers, PR, direct mail, social media, community and direct prospect contact with phone, email and voice mail — managed, monitored and measured with your existing CRM and marketing automation systems” we can provide a complete package of integrated marketing processes. From marketing consulting and strategic planning, through competitive research, customer market research, public relations integrated communications, online or offline marketing copywriting, graphic design, and interactive design and IT systems Integration we have a complete perspective you may not get elsewhere.

We’re Good at IT System and Networking Integration - Did we just say IT Systems Integration? Although other firms talk about helping you with integrating marketing automation with your CRM IT platforms, we’ve actually written exhaustive papers on IT integration such as the 94 page ECM, BPM and Compliance Software Solutions Guide we did for the IBM / FileNet P8 software platform. By the way we consider the IBM P8 platform to be state of the art because it better integrates content, process and compliance management than Oracle, EMC, HP or Microsoft.

A ‘Network Guide Coaching” Service for “Do-It-Yourselfers” - For marketers desiring to learn from us and drive our processes in-house, we offer a "Network Guide Coaching” Service that is designed for the “do-it-yourselfer” and uses the clear documents, templates, processes and samples on our Website. When you compare us to our competitors, you may find yourself preferring our “all cards on the table” approach with the plethora of written marketing processes and clear examples of deliverables for each step of the Web Design or Campaign development processes.

Let Us Give You a Network Solutions Guide Proposal - Although there are number of Network Guide specialty firms that offer Network Guide Writing Services, these companies tend not to offer as wide an assortment of integrated marketing services and the formal marketing processes that we do. To learn more about the other marketing services we provide please click on: Web Designs, Campaigns, White papers, Best Practices Guides, Software Solutions Guides, Networking Solutions Guides, Business Plans, Sales Tools, Technical Editing.


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